Friday find: Jaunā Gaita magazine covers

Jaunā Gaita is a Latvian language magazine which has been published since the 1950s. Here are a few of their beautiful experimental covers from the past.

Jaunā Gaita is a Latvian language magazine based in Canada. It was first published after the second world war when many Latvian people were relocated to other countries across the world. Writers and other creatives were influenced by the process of change and their new surroundings. Jaunā Gaita is a result of this turmoil and the title translates as “The New Course”. The magazine is still in publication today and they have an online archive of their beautiful experimental covers. Here are a few samples:

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Jaunā Gaita magazine covers

Found via junkyard.dogs’ flickr. Images from Jaunā Gaita’s cover archive. More info from ISO50 and Grain Edit.

Author: Imar

Imar Krige is a professional graphic designer and typography enthusiast from Cape Town, South Africa.